Final 2 Logos

After customer testing the logos, collecting information from my fellow students, and following the vision that I have for Burning Barrel, I have nailed it down to two final logos. Below are color studies of the two logos that we most favored.


The design above plays off of a more handcrafted style, developing a cleaver logo that combines the barrel and pig into one shape with the loose flame above. The red and orange colors are favored for this design. This will offer a more relaxed branding system, allowing for that true souther style.


The above design, favored in the red color, brings a more modern, clean feeling to the logo. This combines the same elements as the other logo, just in a line art style. This will offer branding that is cleaner, use of repetitive patterning, and use any of the logo elements individually or as a whole.

Out of these two designs, I am favoring the second one due to the fact that the branding style will be more timeless than the rugged logo. Which of these designs do you like best?

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